ABOUT US

Rose Brand has been present in Indonesia since the late 1970s

Becoming a pioneer of rice flour and glutinous rice flour began with our simple intention to provide quality ingredients for the community.

It began with care for traditional cake makers and cooks

In the past, traditional cooks had to grind rice by hand. This tiring process was impractical and often produced inconsistent results.

Rose Brand provides quality products that simplify the making of Indonesian cakes and dishes.

With a fine texture and more consistent results, cooks can now focus on creativity instead of the grinding process.

Today, Rose Brand continues to grow as part of Indonesia’s culinary journey from generation to generation.

From home kitchens to large culinary businesses, Rose Brand remains a trusted choice that keeps Indonesian flavors alive across generations.